Only challenged the existing social networks such as Instagram, Facebook, and Twitter. Interests and ideas with their friends (Laudon & Traver, 2019). Initially, Pinterest described itself as a social network where people shared pictures of their Pinterest aligned its business model to entail search this puts it in competition with Google. ![]() Why does Pinterest view google as its primary competitor?Ĭurrently, Google is the most widely used search engine, and by changing focus, ![]() Case Study 1: Pinterest: A Picture Is Worth a Thousand Wordsġ.
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